I'm Malik Adegbola, an art director and brand designer growing into creative direction. In plain terms, I help companies figure out how they look, sound, and feel, and then I build the system that keeps it consistent everywhere.

I care most about the thinking behind the work, not just making things look good. Anyone can make something pretty. The harder, more valuable part is deciding what's worth making in the first place, and having the judgment to know when it's right. That's the part I'm best at.

At Autodesk, I work across brand systems, campaigns, and photography direction. I built the blueprint for Hello Yellow, the company's new brand identity, and I created its employer brand, the way Autodesk tells its own story to the people who work there.

I use AI tools every day, but they're just tools. They handle the busywork so I can spend my time on the ideas and the decisions. The thinking is still mine.

Outside the work, I'm a photographer. I shoot on a small Fujifilm, natural light, quiet frames. I pay attention to the things most people walk past, fashion, music, the way a space is put together, and that same eye shows up in everything I design.

Every weekday I share a short creative brief on what's happening in design and culture. It keeps my own eye sharp, and it's a way to give something useful back to people who don't have time to go find it.

The work I care about most right now is what I'm building for the people I love. If you're working on something that could use a real point of view, I'd love to hear about it.

E-mail malikdimjy@gmail.com
LinkedIn Malik Adegbola